Radio continues to be an integral media source in the daily lives of Americans. Indeed, about 92% of U.S. listeners listen to the radio each week. Radio Today 2013 details these listening habits and profiles the 22 most popular radio formats. 5.7.13
Arbitron clients can download the full study at my.arbitron.com.
Check out this year’s latest digital media trends in The Infinite Dial 2013: Navigating Digital Platforms, from Arbitron and Edison Research. The study covers in-car radio usage; tablet, ebook reader and other portable device ownership; and online radio popularity. 4.2.13