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Following is the list of times, speakers and subjects for the presentations that discuss the Arbitron PPM system:

Radio Conference, Thursday, June 17, 4:10-4:30PM (CEST)
So You Bought Yourself a PPM Panel...A Story on Why the Flemish Public Broadcaster Chose PPM, How It Was Implemented and What Has Been Learned So Far
Speakers: Wouter Quartier, audience researcher, VRT, Belgium; Sven Lardon, audience researcher, VRT, Belgium; and Daniel Poesmans, head of research department, VRT, Belgium.

Television Conference, Friday, June 18, 11:25-11:45AM (CEST)
Passive vs. Button Pushing: A Comprehensive Comparison from Parallel TV Meter Panels in Quebec
Speakers: Pasquale Pellegrini, vice president, Research, BBM Canada, and Ken Purdye, meter consultant to BBM Canada.

Cross-Media Conference, Wednesday, June 16, 2:25-2:45PM (CEST)
Seeking the Holy Grail: Is Single-Source Measurement the Real Knight in Shining Armor for the Media Industry?
Speakers: Joan FitzGerald, director, New Product Development, Arbitron, USA; and Tony Jarvis, senior vice president, director, Strategic Insights, MediaCom/Grey Global Group, USA.

Radio Conference, Thursday, June 17, 11:45-AM-12:05PM (CEST)
Radio’s Unique Contribution to Media Mix According to PPM's “Real” Cross-Media Measurement
Speakers: Roberta McConochie, Ph.D., director, PPM Client Relations, Arbitron, USA; Beth Uyenco, director of strategic research and analysis, Communication Insights, OMD-Midwest, USA; and Kein Killion, president, Stonehouse Systems, USA.

Radio Conference, Thursday, June 17, 4:40-5:20PM (CEST)
Panel Discussion: Latest Advances in Electronic Measurement
Panel Member: Bob Patchen, vice president, Research Standards and Practices, Arbitron, USA.
Note: Mr. Patchen has submitted a paper, co-authored with Beth Webb, entitled “Is Electronic Measurement of Radio Compatible with Today's Consumer Media Lifestyles?” Copies of the presentation will be available after the event on June 17 by contacting Yin Chang at (212) 896-1228.