What's Great About eBook?
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The Arbitron eBook is an electronic replacement for the printed Arbitron Radio Market Report. While Arbitron eBook has a similar look and feel to the printed books, you’ll see several significant advantages:
Faster Delivery
Check out the Delivery
Schedule featuring
Arbitron eBook! Versus waiting a week or more after the first release of
data in a market for the book to arrive, Arbitron eBook releases on the first
day of the delivery schedule. It is the very first data to release in Arbitron's
two-book markets.
No Need to Pay for Advances...Ever Again
Stations that have historically purchased Arbitron’s
Advances service no longer have this expense each survey. That is because
Arbitron eBook replaces the Advances service! Arbitron eBook releases online
at approximately the same time as Advances historically released. And there
is no longer an expense associated with getting this first look at the new
data.
Easy Access to the Data You Need the Most
No need to thumb through
an entire printed report…just go directly to the parts of Arbitron eBook
that you are most interested in.
Market Information Ready for Your Presentations
Now you can import market informationthe market map (now in color), as
well as other key consumer information historically found in the front of the
bookdirectly into your own presentations.