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Radio Survey Bulletin,
Winter 2006
This bulletin provides radio stations and other users of Arbitron services
with information regarding Winter 2006 survey specification changes,
key dates, and other pertinent information.
Market Changes
Market Reports Suspended
The Winter 2006 New Orleans Radio Market Report will not be published.
Notes:
The Fall 2005 Beaumont-Port Arthur, TX, Biloxi-Gulfport-Pascagoula and
New Orleans Radio Market Reports will not be published.
Fall 2005 fieldwork for the Fall 2005 Lake Charles, LA, Radio Market
Report was conducted from November 3 to December 14.
Market Type Change
Effective Fall 2005, two markets changed from Condensed markets to Standard
markets. These two markets, which will continue to be surveyed 2X/year
(Spring and Fall), have been renamed as follows:
| Previous Market Name |
Current Market Name |
| Santa Barbara, CA |
Santa Barbara |
| Trenton, NJ |
Trenton |
TSA Updates
To help ensure the consistency of Arbitron audience estimates, the Total
Survey Area (TSA) definition for Fall 2005 in non-embedded Condensed
markets remained identical to that for Spring 2005. TSA updates are
generally implemented biennially in odd numbered years, effective with
the Fall survey. Given, however, that reported audience estimates in
most Condensed markets now reflect an average of Spring and Fall listening,
TSA definitions remain unchanged.
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