CONTENTS

Market Changes

Total Line Reporting

Personal Race/Ethnicity

Language Usage Weighting

Small Market Reporting Enhancements

Test of Revised Diary Instructions

Winter 2006 Diary Revisions

Winter 2006 Response Rate and Sample Representation Initiatives

Minimum Reporting Standards (MRS)

Key Dates

Station Information Updates During the Winter 2006 Survey

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Radio Survey Bulletin,
Winter 2006

This bulletin provides radio stations and other users of Arbitron services with information regarding Winter 2006 survey specification changes, key dates, and other pertinent information.
 

Market Changes

Market Reports Suspended
The Winter 2006 New Orleans Radio Market Report will not be published.

Notes:
The Fall 2005 Beaumont-Port Arthur, TX, Biloxi-Gulfport-Pascagoula and New Orleans Radio Market Reports will not be published.

Fall 2005 fieldwork for the Fall 2005 Lake Charles, LA, Radio Market Report was conducted from November 3 to December 14.

Market Type Change
Effective Fall 2005, two markets changed from Condensed markets to Standard markets. These two markets, which will continue to be surveyed 2X/year (Spring and Fall), have been renamed as follows:

Previous Market Name Current Market Name
Santa Barbara, CA Santa Barbara
Trenton, NJ Trenton

TSA Updates
To help ensure the consistency of Arbitron audience estimates, the Total Survey Area (TSA) definition for Fall 2005 in non-embedded Condensed markets remained identical to that for Spring 2005. TSA updates are generally implemented biennially in odd numbered years, effective with the Fall survey. Given, however, that reported audience estimates in most Condensed markets now reflect an average of Spring and Fall listening, TSA definitions remain unchanged.