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Radio Presurvey Bulletin,
Winter 2007
Station Information Updates During the Winter 2007 Survey
Please remember to notify Arbitron in writing immediately of any call letter, Station Name, or other facility changes that occur at your station during the survey (January 11 - April 4).
Station updates that should be forwarded to Arbitron include:
| ACCEPTED THROUGH |
|
| Sign-On/Sign-Off Changes; Total Line Reporting Changes Winter Phase 2 ArbitrendsSM (Dec/Jan/Feb)** Winter Quarterly |
March 7 April 4 |
| Call Letter Changes | April 4 |
| *Network Affiliation Changes | April 4 |
| Rep Changes | April 4 |
| *Station Name Changes | April 4 |
| Station Facility Changes | April 4 |
| Technical Difficulties | April 4 |
* Diary edit information is not retroactive and becomes effective
upon our receipt.
** Fall times used for Phase 1.
Please address updates to:
Address:
Radio Station Relations
Arbitron Inc.
9705 Patuxent Woods Drive
Columbia, MD 21046-1572
Attention: Station Information
Fax: (410) 312-8619
Station information updates will be accepted through April 4. All updates will be acknowledged by letter or postcard. If you do not receive an update confirmation postcard, please contact Radio Station Relations at (410) 312-8062.
Station Information Profiles on file with Arbitron for the Winter 2007 survey can be reviewed online at www.ArbitronRadio.com. Click on the Station Information Profiles link, and enter the call letters of the station you want to review.
The policy and procedure amendment(s) set forth in this bulletin are hereby incorporated by reference into and deemed to amend and supersede in pertinent part the most recent Description of Methodology as published in the Local Radio Market Report or as otherwise furnished to subscribers.
For more detailed information on the topics in this bulletin, including the specific markets affected by Arbitron’s ongoing efforts to improve sample quality, please contact your local Arbitron sales representative.
ArbitrendsSM, Arbitron eBookSM, Maximi$er® and Media Professional® are marks of Arbitron Inc. TAPSCAN™ is a trademark of TAPSCAN Inc., used under license.